Teen Demographic Profiles One of the largest and most unique markets flavourless belongs to the juveniles of America; a teen by definition is an single between the ages of 12 and 17. There atomic number 18 many comp integritynts that go into being able to identify and picture this very various(a) congregation of individuals. Through observing their geographic location, income, purchasing power, spend habits and media come to the forelets, we will be able to transgress understand this group of consumers. Population as a consentient According to the 2000 Census, thither were near 41 million teens in the unify States. They account for astir(predicate) 15% of the total world of the United States. As a group they atomic number 18 also more diverse than the adults in our country as is expected to rise. The Hispanic teen population is expected to call on by 50% from 2000 to 2020. While smaller in numbers, the Asian teen population is expected to grow by 84%. The White/African American/ congenital American teen numbers are expected to drop. Although they are the most diverse as a group, according to the marketing firm Cheskin, they pick out themselves intra-cultural. They dont consider themselves to be of just one race. Geographic location Obviously there are teens scattered through the entire United States, but there are certain parts of the United States that has more teens than the rest.
In the westward part of the United States, 22.6% of the people are adolescents, 23.5% in the Midwest, 36.4% in the South and 17.5% in the North East, respective ly. Income Individually a teenager does! not make quite a traffic cockroach of notes, especially in their younger years. They average about $1,500 at the age of 12. At the age of 17 their disposable income rises to the wasted minimum of $5,500. This does not include the amount they could be earning with a job. With a job they are well over making $10,000 a year and almost all of it becomes disposable income. Influencing a purchase Although the teenagers do not make the most money out of the...If you want to get a full essay, value it on our website: OrderCustomPaper.com
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