The research was required to be done using References from the good only without using books. merchandise, a Focus on the guest What is market The market unify Type of organizations that use marketing Origine of Marketing Exchange and returns four main types of Utility The Marketing Management Philosophies . The reapingion invention The marketing Concept The Marketing Concept The Societal Marketing Concept The family relationship marketing Importance of the marketing concept 1. What is marketing Marketing is a series of dynamic activities that focus on the guest to fetch a profitable exchange. Knowledge and skills should be operational to acquire in the marketing live onal areas associated with distribution, financing, marketing-information management, pricing, ware planning, promotion, purchasing, venture management, and selling skills needed to help customers coif satisfying buying decisions and to reckon marketing problems. Marketing is a critical, ch aloneenging business function that applies economics, psychology, and sociology. Marketing decisions largely fall into the following four manageable categories called The Marketing Mix (The 4Ps of marketing): . Product . wrong . Place (distribution) . publicity These four Ps are the parameter that the marketing coach force out control, subject to the internal and external constraints of the marketing environment. The finish is to make decisions that center the four Ps on the customers in the bell mark market in parade to create perceived hold of and generate a positive response. The Marketing Mix .
Product Decisions: The ter! m product refers to tangible, physical products as well as services, examples Brand name, Fuctionality, Styling, Quality, Safety, Packaging, Repairs and support, warranty, Accessories and Services. . Price Decisions: Some examples include: Pricing strategy, Suggested retail price, Volume discounts and wholesale pricing, exchange and early payment discounts, seasonal worker pricing, bundling, price flexibility. . Distribution (Place) Decisions: It is to the highest degree getting the products to the customer. Examples, Distribution... I unruffled would of have wanted to see the websites from where you got all this information. I specify its important to let the reader to have where you got your information wheater it was from the profit or books. If you want to get a full essay, order it on our website: OrderCustomPaper.com
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